Most marketers think that proper targeting is all they need to run a successful campaign. After all, it only makes sense...
Frequently Asked Questions
Our company already has an internal marketing team that generates leads, won’t you simply compete with them?
We don’t use conventional means of marketing and instead of advertising your product we advertise intent. This implies that we are on a completely different playing field and co-exist in parallel with multimillion dollar budgets with zero adverse impact.
Our approach is also free to test and requires no setup from your end. This is especially useful for companies that have an established marketing cost and results, as you will be able to confirm that our marketing efforts will not impact your existing costs.
Are you an aggregator?
We are not. Since every client and the area they cover are different, we have to approach them individually and create specific campaigns for each one. Targeting, lifecycle and even traffic sources may all differ from one client to the next.
Do you resell or reuse the leads once they are generated?
Once a lead is generated it is immediately sent to you. It is never resold or reused for any other campaigns and is yours and yours alone.
How many leads can you generate?
This depends on your coverage and capabilities. Our team has generated as much as 600+ leads on a daily basis for the clients that have the infrastructure to process them and as little as 20+ per day for smaller companies whose coverage only spans a few cities.
How do you generate leads?
We are able to find individuals who have an interest in your product, but are not actively looking for it, thereby avoiding focusing on the same traffic as your competition and (likely) your own marketing efforts. We then target those individuals and educate them on the product, developing intent. Once that intent reaches a specific threshold, we are able to convert those prospects into a fully qualified lead and forward it to you.
What are your traffic sources?
Our total pool of traffic sources is in the hundreds. It includes direct placement, various forms of social marketing, native as well as display advertising. The sources that will be utilized for your company depend on your actual product and area covered.
What do you need to get started?
Just your work hours and area of coverage . We will do the rest of the research ourselves. We will learn about your product and company and what makes you stand out. We’ve gotten very good at this over the years and can start sending you leads within 48 hours.
How much are you services?
Free. That’s right, we will run a pilot with you absolutely free and if you have the capacity - we will deliver 50 leads for free and in real-time. After the pilot we will discuss what makes sense for both parties and grow your business by double to triple digits.
Are you a marketing agency?
We are not. We are a performance publisher. We don’t market your brand or company and are invisible to those that have an active interest in your company. We don’t manage any of your activities, nor do we consult you on how to market. We don’t do any SEO or PPC, nor do we need a budget. We simply provide high quality results.